Monday, June 30, 2014

A not-terrible $3 brown liquid liner: Jordana INCOLOR Fabuliner Liquid Eyeliner Pen

Disclosure: This post contains an affiliate link.
I always intend to write really concise reviews for products I don't feel particularly strongly about, but then my rambly nature takes over and I go on and on anyway. For real this time, I'm going to make this quick. FOR REAL THIS TIME.

The Jordana INCOLOR Fabuliner Liquid Eyeliner Pen is a felt tip eyeliner. It's like a sharpie for your face. Previously, I wrote about a couple of other brown liquid liners that were cheap ($3) and sucked. One objectively sucked, and the other I just wasn't into. So I got another cheap option to try. It's brown, because I already have way too fucking many black eyeliners. I wear brown fairly often, because it's a little less harsh with my coloring than black.

First things first: make sure you store this tip down in a cup or something, because otherwise the tip will be dry when you go to use it. When you do use it, you'll have to apply a medium amount of pressure in order to get a dark, opaque line. I don't mean an uncomfortable amount of pressure, but more than you might use with a brush, for example. If you use a light touch, you will get a dark enough line on the first eye from whatever liquid has saturated the outer layers of the tip, but by the time you move on to your other eye, the tip will lose saturation, and you won't get it back even by leaving it sitting upside down for several minutes. You need to press a little harder to get stuff flowing.

With a light touch: okay on the first eye; very faint on the second eye.
The pen is easy to use, and the shape of the tip makes it easy easy to vary the thickness of the line you draw. The downside of this pen is that tip gets frayed easily. I've only used it a handful of times, and it's already getting a bit floppy and imprecise. You will have some slight smearing if you get it wet (no crying!), but otherwise it wears well. It doesn't bleed or crumble or anything like that. It's good. There's nothing about it that blows my mind, but it does the job.

Jordana INCOLOR Fabuliner Liquid Eyeliner Pen
 Jordana INCOLOR Fabuliner Liquid Eyeliner Pen (applied using medium pressure)

This is is a bajillion times better than the e.l.f. felt tip eyeliner, and it's the same price ($3). See?

Swatches of  Jordana INCOLOR Fabuliner Liquid Eyeliner Pen in Brown (left) and e.l.f. Waterproof Eyeliner Pen in Coffee (right)
Swatches of Jordana INCOLOR Fabuliner Liquid Eyeliner Pen in Brown (left) and e.l.f. Waterproof Eyeliner Pen in Coffee (right) 
The plus side of the sheer effect you get when you use light pressure is that you could use this thing as an eyebrow product, like a cheaper version of the felt tip Milani eyebrow pen (swatched here). Like so:

Jordana INCOLOR Fabuliner Liquid Eyeliner Pen in Brown used on eyebrow
Jordana INCOLOR Fabuliner Liquid Eyeliner Pen in Brown used on eyebrow
This color is too dark for me though - definitely more suitable for brunettes.

If, like me, you can't find Jordana at your local drugstore, you can get it from Amazon for $4.25 with free shipping.

There. For me that was brief.


  1. It sounds like you got an old one. I use mine fairly often, and all it takes is a little pressure on a paper towel to get the product flowing again. You also get a lot of product for the money, and I find that it stays put, even on my weepy allergic eyes. Sorry your experience wasn't great.

    1. It's definitely not bad. It's just a little more pressure than I usually use on my eyes, but once I figured out the trick, I got it to work fine. It certainly wears better than most liquid liners I've tried. I don't usually review expensive things here, but I think I would have at least as many minor quibbles with most pricier liners too. This one's a great deal.


Related Posts Plugin for WordPress, Blogger...