Stitch Fix update (Or: That's Quite a Markup)

So I was in Nordstrom Rack today, and I came across one of the exact dresses I was sent by Stitch Fix. If you go to this link, it's the patterned hi-lo he dress in the bottom right of the first photo here. It was on sale there for $23 (not on clearance). The tag said that the regular/MSRP is $44.

I'm posting about this for two reasons: (1) in case you like that dress, and want to know where to get it really cheap, and (2) as an example of how high the markup on Stitch Fix items is. I know that they are charging extra for the service they provide, but it's not like $44 is the wholesale price. Brick and mortar stores provide customer service assistance and have other expenses too. And for me, the personal styling wasn't particularly accurate. $44 to $69 is a 59% markup in addition to the markup from whatever they actually paid for the dress wholesale. That seems excessive to me. They were asking $69 a month ago for a dress that is $23 at Nordstrom Rack right now.

I still think there is possibly some value in this service if you have a lot of disposable income and hate the ordeal of shopping for yourself. Otherwise, keep in mind that you can probably easily find clothing from the same brands, and the same styles and quality, elsewhere for much, much less.