Monday, July 28, 2014

L'Oreal's FTC settlement for deceptive advertising of the Youth Code/Génefique lines (from Truth in Advertising)

I hope we all assume that most skincare advertising claims are bullshit of some kind or another, but I guess this goes beyond slippery, confusing marketing language into actual deception. A jar of goop that can manipulate your genes? I seriously hope not. Or if so, I would like to rub the gene for being able to do math on my face or find some lotion that will kill my hereditary anxiety.

Oh, and L'Oreal doesn't have to pay a cent as the result of this settlement, despite having made well over a billion dollars from selling this crap.

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